Hi, I'm
Alexandria
Cuellar
Cuellar
I help businesses and teams transform complex ideas into successful digital products, services, and interactive experiences.
About
With a background spanning software enginerring, web development, technical project management, data and analytics, and XR production, I bring a technical and operational perspective to solving problems and delivering digital products and services.
I've built web applications, developed APIs, worked with data and analytics, led cross-functional teams, coordinated launches, and helped bring digital products, games, and social VR experiences to life across web, mobile, and XR platforms.
I enjoy understanding the problem behind the project, translating business needs into actionable technical work, improving processes, and helping teams keep delivery moving.
Whether supporting software development, web development, XR development, ecoordinating product delivery, guiding technical implementations, or exploring emerging technologies like AI, I focus on practical solutions that connect technology to real business needs.
Expertise:
Technical Project Management
Service Delivery / Implementation
Technical Operations
Software Development
I've built web applications, developed APIs, worked with data and analytics, led cross-functional teams, coordinated launches, and helped bring digital products, games, and social VR experiences to life across web, mobile, and XR platforms.
I enjoy understanding the problem behind the project, translating business needs into actionable technical work, improving processes, and helping teams keep delivery moving.
Whether supporting software development, web development, XR development, ecoordinating product delivery, guiding technical implementations, or exploring emerging technologies like AI, I focus on practical solutions that connect technology to real business needs.
Expertise:
Technical Project Management
Service Delivery / Implementation
Technical Operations
Software Development
20+
Years Building Software
3+
Years Leading Delivery
14+
Projects Delivered
200+
Publications Supported
Experience
Software Engineering & Data
Applications • APIs • Integrations • Analytics
Built and supported enterprise web applications, backend services, APIs, platform migrations, and system integrations across publishing and media environments. Experienced working across complex architectures, production systems, and cross-functional technical teams.
Focus Areas:
Web Applications
Backend Services & APIs
System Integrations
SQL & Data
BigQuery
Analytics & Dashboards
Platform Migrations
Production Support
Built and supported enterprise web applications, backend services, APIs, platform migrations, and system integrations across publishing and media environments. Experienced working across complex architectures, production systems, and cross-functional technical teams.
Focus Areas:
Web Applications
Backend Services & APIs
System Integrations
SQL & Data
BigQuery
Analytics & Dashboards
Platform Migrations
Production Support
Technical Project Management
Cross-Functional Technical Delivery
Built on a software engineering foundation to lead cross-functional teams delivering digital and interactive products from planning through launch. Experienced managing Agile delivery, coordinating stakeholders, reducing delivery risks, and translating business goals into executable technical plans.
Focus Areas:
Technical Project Management
Technical Implementations
Agile Delivery
Service Delivery
Release Management
Cross-Functional Leadership
Built on a software engineering foundation to lead cross-functional teams delivering digital and interactive products from planning through launch. Experienced managing Agile delivery, coordinating stakeholders, reducing delivery risks, and translating business goals into executable technical plans.
Focus Areas:
Technical Project Management
Technical Implementations
Agile Delivery
Service Delivery
Release Management
Cross-Functional Leadership
Community & Industry Leadership
Mentorship • Industry Engagement • Emerging Technology
Active mentor, juror, and contributor within software and XR communities, supporting developers, creators, students, and industry initiatives.
Highlights:
MIT Reality Hack Mentor
Games for Change Juror
Hudson Valley Open Data and Youth Digital Rally Hackathon Mentor
Meta Horizon Creator Program Partner
Active mentor, juror, and contributor within software and XR communities, supporting developers, creators, students, and industry initiatives.
Highlights:
MIT Reality Hack Mentor
Games for Change Juror
Hudson Valley Open Data and Youth Digital Rally Hackathon Mentor
Meta Horizon Creator Program Partner
Technical Skills & Tools
Engineering Meets Delivery
Project & Delivery
Agile • Sprint Planning • Backlog Management • Roadmaps • SDLC • Risk Management • Stakeholder Management • Release Management • LiveOps
Software & Integration
Go • TypeScript • JavaScript • PHP • SQL • • Big Query • Looker Studio • REST APIs • GraphQL • System Integrations • Data Migration • AWS
XR & Interactive
XR Production • Meta Horizon Worlds • Unity
Tools
Jira • ClickUp • Confluence • Trello • Miro • Notion • Git • Docker • Kubernetes
Project & Delivery
Agile • Sprint Planning • Backlog Management • Roadmaps • SDLC • Risk Management • Stakeholder Management • Release Management • LiveOps
Software & Integration
Go • TypeScript • JavaScript • PHP • SQL • • Big Query • Looker Studio • REST APIs • GraphQL • System Integrations • Data Migration • AWS
XR & Interactive
XR Production • Meta Horizon Worlds • Unity
Tools
Jira • ClickUp • Confluence • Trello • Miro • Notion • Git • Docker • Kubernetes
Projects
Professional Portfolio Website
Design • Development
Designed and developed an interactive portfolio that brings software development, technical project delivery, and XR experience together through editorial design and thoughtful UX.
Tower of Zen
🏆 $15K Magic Moments Award
Award-winning 2.5D platformer combining tranquil exploration, progression, and mobile-first gameplay in Meta Horizon Worlds.
Glizzy Gladiator
🏆 $100K Most Shareable Moments Grand Prize
Award-winning multiplayer party brawler built around playful combat, competitive progression, and memorable, shareable moments across mobile and VR.
Soapstone Comedy
Nearly 1M Visitors
A live social comedy experience bringing stand-up, community events, and interactive entertainment to audiences in Meta Horizon Worlds.
metaMates
AI-Powered Social Simulation
A friendship simulator where AI-driven companions develop unique personalities, memories, and evolving relationships through player interactions.
The Last Laugh
Mobile-First Social Game
A fast-paced multiplayer party game that brought the Soapstone Comedy brand into mobile gameplay with competitive, humor-driven challenges.
Chaos City Legends
Open-World Multiplayer Action
An open-world action experience where driving, combat, exploration, and multiplayer gameplay come together across a dynamic city environment.
City Drift Racing
Social Driving Experience
An open-world driving experience built around drifting, racing, exploration, and cruising with friends across VR and mobile.
Midnight Match
4–10 Player Social Deduction
A multiplayer social deduction game where players must uncover the hidden vampire before deception and suspicion turn the group against itself.
Services
Full-Time Opportunities
currently available
Open to full-time roles where I can contribute technical expertise, project delivery, and cross-functional collaboration to help teams implement technology and deliver successful products and services.
Project & Delivery
FRACTIONAL & PROJECT SUPPORT
Technical project and delivery leadership for teams building or implementing technology. I help organize complex work, coordinate cross-functional teams, manage priorities and risks, and keep projects moving from planning through launch.
Technology Advisory & Implementation
PRACTICAL TECHNOLOGY GUIDANCE
Helping businesses and teams evaluate technology, improve workflows, plan implementations, and turn business needs into practical technical solutions.
Web, Data & Digital Systems
DIGITAL Foundations
Practical digital solutions including websites, analytics dashboards, data visualization, integrations, and automation designed around what the organization actually needs.
Emerging Technology
EXPLORE WHAT'S NEXT
Support for teams and businesses exploring XR, spatial computing, wearables, AI, and other emerging technologies, from early exploration and prototyping through project planning and delivery.
Recommendations
Throughout my career, I've had the opportunity to collaborate with talented developers, designers, producers, studio founders, and community leaders. Here are a few words from people I've had the pleasure of working with.
“I had the chance to work with Alexandria on multiple projects, and honestly, she was amazing to work with. She was always super organized, dependable, and really good at keeping everything moving in the right direction.
What stood out to me the most was how quickly she learned and adapted. A lot of the projects we worked on changed pretty fast and there were always new things to figure out, but Alexandria never seemed afraid to jump in and learn as she went. She picked things up quickly, communicated well with everyone, and always made sure things were getting done.
I always knew I could trust Alexandria to stay on top of things, and she was great to have as part of the team.
I really enjoyed working with her and would absolutely recommend her to anyone looking for someone who is organized, driven, easy to work with, and willing to learn.”
What stood out to me the most was how quickly she learned and adapted. A lot of the projects we worked on changed pretty fast and there were always new things to figure out, but Alexandria never seemed afraid to jump in and learn as she went. She picked things up quickly, communicated well with everyone, and always made sure things were getting done.
I always knew I could trust Alexandria to stay on top of things, and she was great to have as part of the team.
I really enjoyed working with her and would absolutely recommend her to anyone looking for someone who is organized, driven, easy to work with, and willing to learn.”
Matthew Udy
CEO of Flip Key Studios
“Alexandria Cuellar was an exceptional Project Manager for hyLite studios, whose organization, leadership, and attention to detail were instrumental to the success of our project. She expertly managed our Agile workflow, tracked deliverables, and ensured our team stayed focused, aligned, and on schedule.
Alexandria also developed and maintained our Game Design Document and project documentation, providing the structure and clarity that kept everyone moving toward our goals.
She has a rare ability to balance project management, communication, and team coordination while fostering a collaborative and productive environment.
I would enthusiastically recommend her to any organization looking for a highly capable and dependable project leader.”
Alexandria also developed and maintained our Game Design Document and project documentation, providing the structure and clarity that kept everyone moving toward our goals.
She has a rare ability to balance project management, communication, and team coordination while fostering a collaborative and productive environment.
I would enthusiastically recommend her to any organization looking for a highly capable and dependable project leader.”
Juliann Stainbrook
CEO of hyLite Studios
“Howdy folks,
I’m pleased to recommend Alexandria Cuellar. During her time working with our team at Soapstone Comedy, Alexandria brought organization, clarity, and steady leadership to a fast-moving group of highly creative people. Managing a team like ours can sometimes feel like herding cats, yet she consistently kept projects moving forward while allowing everyone the freedom to do their best creative work.
Alexandria has a gift for balancing structure with flexibility. She communicates clearly, anticipates challenges, follows through on commitments, and creates accountability without adding unnecessary bureaucracy. Her calm, collaborative approach made her an invaluable partner and allowed our team to focus on creating great experiences rather than managing the process.
I would confidently recommend Alexandria for any project management or operations role, particularly in creative or cross-functional environments.
She is organized, thoughtful, dependable, and someone I would gladly work with again.”
I’m pleased to recommend Alexandria Cuellar. During her time working with our team at Soapstone Comedy, Alexandria brought organization, clarity, and steady leadership to a fast-moving group of highly creative people. Managing a team like ours can sometimes feel like herding cats, yet she consistently kept projects moving forward while allowing everyone the freedom to do their best creative work.
Alexandria has a gift for balancing structure with flexibility. She communicates clearly, anticipates challenges, follows through on commitments, and creates accountability without adding unnecessary bureaucracy. Her calm, collaborative approach made her an invaluable partner and allowed our team to focus on creating great experiences rather than managing the process.
I would confidently recommend Alexandria for any project management or operations role, particularly in creative or cross-functional environments.
She is organized, thoughtful, dependable, and someone I would gladly work with again.”
Aaron Sorrels
CEO of The Soapstone Comedy Club
Contact
Let's Build Something Great Together
Whether you're building a team, delivering a technical project, exploring emerging technology, or looking for practical help with a digital initiative, I'd love to hear what you're working on.
I'm currently available for:
• Full-Time Opportunities
• Contract & Project Engagements
• Technology Advisory & Implementation
• Emerging Tech Collaborations
LET'S CONNECT
I'm currently available for:
• Full-Time Opportunities
• Contract & Project Engagements
• Technology Advisory & Implementation
• Emerging Tech Collaborations
LET'S CONNECT
I'll personally review every message and typically respond within 1–2 business days.